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Blog Posts (16)

  • 6 Ways Tech Is Changing The Customer Experience And Brand Engagement

    Artificial intelligence, digital transformation, and advanced data analytics are now crucial for enterprises aiming to streamline operations, enhance customer experiences (CX), and drive growth. Like almost every industry, a combination of AI and human-powered leadership is now impacting an industry detrimental to business success through customer-first engagement.

  • 5 Ways The US Economy And The Job Market Is Recovering In 2024

    The economic landscape of the United States has faced significant challenges in recent years, from the impacts of the COVID-19 pandemic to ongoing supply chain disruptions and inflation concerns. However, there are clear signs that the US economy is on a path to recovery, and the job market is showing substantial improvement. Here are five key ways this recovery is manifesting.

  • Why Writing A Great Resignation Letter Saves Your Career, With Example

    Deciding to leave your job is never easy, but writing the perfect resignation letter can make your transition smoother and uphold your professional reputation. Let’s have a look at the three reasons why writing the perfect resignation letter is crucial for your career along with an example of an ideal resignation letter.

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  • Having a personal brand at work is key for introverts, expert says: ‘A lot of people underestimate’ them

    Today, she has over 100,000 followers on LinkedIn, and that platform has helped her land new roles, obtain a book deal and share her expert advice as a Forbes contributor. Having a personal brand at work is key for introverts, expert says: ‘A lot of people underestimate’ them Goldie Chan knows how to put herself out there. Chan, the founder and head of content for branding agency Warm Robots, is also an author, a frequent keynote speaker and a LinkedIn Top Voice. Still, she describes herself as an introvert at heart — which presented a challenge in growing her career. “I think a lot of people underestimate introverts in the workplace,” she says. According to Chan, building a personal brand was key to her success. Earlier in her career, Chan worked “completely behind the scenes” in various marketing and social media roles, she says. In 2017, she began posting short videos about pop culture branding and marketing on LinkedIn, which was beta-testing its video feature at the time. Becoming a content creator wasn’t initially her plan: “I really thought, I’m just going to do this until I get my next full-time job,” Chan recalls. While in between roles, she posted over 800 consecutive daily videos — a pace she doesn’t necessarily recommend “unless you never want to sleep again” — and quickly attracted a large audience. Today, she has over 100,000 followers on LinkedIn, and that platform has helped her land new roles, obtain a book deal and share her expert advice as a Forbes contributor. “I grew my own personal brand through a lot of consistency and hard work,” she says. Chan writes about how introverts can level up their careers in her upcoming book “Personal Branding for Introverts,” which debuts in October. How introverts can master personal branding Whether you know it or not, “everyone has a personal brand,” Chan says. If the idea of a personal brand sounds intimidating, just think of it as “something in your career that people know you for,” whether that’s your penchant for public speaking , affinity for colorful blazers or your humorous LinkedIn posts. Developing a strong personal brand can help introverts bring their talents to the forefront and boost their careers, she says: “It allows you to shape the story that other people are telling about you.” Still sound scary? Chan hears that a lot. “I’ve had so many introverts who have come up to me and said, ‘I’m so terrified of growing my personal brand because I don’t want to put myself out there,’” she says. Chan herself used to feel the same way. To combat her social anxiety , she challenged herself to speak with a new person at her local coffee shop each day for a month. Just one small, consistent action can help you break out of your comfort zone, she says. If you’re nervous about reaching out to professional connections, commit to sending one networking email a month, Chan says. Trying to grow an online presence? Post one update a week. “The more you do it regularly, the easier it is to keep going,” she says. Keep in mind that your personal brand doesn’t just exist online. According to Chan, participating in social events like hobby groups or networking meetups can also contribute to building your brand. Your unique interests help set you apart, she says, and you might be surprised at the opportunities that arise. “A personal brand is never created in isolation,” Chan says. “Being involved in groups that interest you, even if they’re not directly related to your career, can actually help with your career.” She describes personal brands as the “hub in the center of spokes.” “All these different spokes are all the different things that you do, and they all connect back to a central hub — so whatever small things you do are always going to help your overall personal brand,” she says. Visit Website

  • Press | Goldie Chan

    Goldie Chan, a leading authority on personal branding and digital marketing, is a sought-after keynote speaker, Forbes contributor, and founder of Warm Robots. Learn about her inspiring journey, expert insights, and media coverage. AWARD-WINNING TOP GLOBAL SPEAKER HIRE GOLDIE FEATURED PRESS Forbes Personal Branding For Introverts: Thoughtful, Not Loud Goldie Chan, often dubbed the “green-haired Oprah of LinkedIn,” has built a thriving career by proving that quiet confidence can be one of the most powerful branding tools of all. CNBC Having a personal brand at work is key for introverts, expert says: ‘A lot of people underestimate’ them Today, she has over 100,000 followers on LinkedIn, and that platform has helped her land new roles, obtain a book deal and share her expert advice as a Forbes contributor. LAWEEKLY Goldie Chan Is Ready (Again) To Be The Breakout Star of 2024 Progress is never linear. It is full of starts and stops and restarts. Last month as Goldie Chan took the stage at Adobe Max, here in Los Angeles, where she has lived for the past seven years, it wasn’t a typical speech at a large conference. San Francisco Examiner The Ten Most Sought After Brand Evangelists By the time The Huffington Post named Goldie Chan “The Oprah of LinkedIn” she had already built one of the largest and most prominent video followings on the platform. Bold Journey Meet Goldie Chan We were lucky to catch up with Goldie Chan recently and have shared our conversation The Second City Goldie Chan: Personal Branding for Introverts In this engaging conversation, Goldie Chan, a brand and storytelling expert, discusses the nuances of introversion, personal branding, and the dynamics between introverts and extroverts. Hackernoon Tech and Tradition in Established Universes: Goldie Returns to Riverdale Goldie Chan, a figure renowned in the tech world for her insightful commentary and innovative thinking, is at the forefront of this evolution, bringing a unique blend of tech-savvy storytelling to the heart of Riverdale. Entrepreneur Content Creation for Introverts — How to Make Great Videos When You Really Don't Like Making Videos If you’re an introvert who wants to grow your presence online but doesn’t like being on camera, this workshop is for you. International Business Times The Next Brené Brown and Jay Shetty Has An Inspirational Origin Story Goldie Chan is getting ready to get on stage. She's not nervous, more excited to be back. Still in awe that no matter how large the room gets, her picture is still on a giant video screen behind her and that there are thousands in front of her waiting on her every word. AMPLIFY YOUR BRAND Goldie's award-winning strategies can transform your brand voice and connect with your ideal customers. INQUIRE NOW

  • Goldie Chan: Personal Branding for Introverts

    In this engaging conversation, Goldie Chan, a brand and storytelling expert, discusses the nuances of introversion, personal branding, and the dynamics between introverts and extroverts. Goldie Chan: Personal Branding for Introverts In this engaging conversation, Goldie Chan, a brand and storytelling expert, discusses the nuances of introversion, personal branding, and the dynamics between introverts and extroverts. She shares insights from her new book, ‘Personal Branding for Introverts,’ and emphasizes the importance of networking, small talk, and setting expectations in professional environments. Goldie also draws parallels between historical figures like Cleopatra and modern branding strategies, while encouraging listeners to embrace their unique identities and take risks in their careers. I’ve noticed that the younger generation doesn’t like it when you call them on the phone out of the blue – but is that maybe an introvert thing? “So, I think it is both introversion and generational because there’s also members of the older generation that don’t like phone calls, right? And I think that that is introversion, but I do agree with you that for the younger generation – I’m part of the millennial generation – for millennial and younger, the rule of thumb is text first; and then get approval to call; and then call. And also definitely don’t do Facebook audio or Facebook voice. I have been assaulted by those things before, and I don’t appreciate getting the Facebook call or the Facebook video. Just personally as both an introvert and someone of the millennial generation, I would rather get personally a text beforehand.” There is an irony in the fact that you are an introvert and here you are on a podcast and you’re probably going to be talking to a ton of people to help sell this book. “I think that this is so funny because I’m an introvert. I’m truly an introvert trying to sell a book about introverts to other introverts. And if you ask me what the magic bullet is, I, I truly do not know. But as somebody who’s not a sales pro, I have to say that it’s a numbers game I’m realizing. I think the more people that you reach, the higher your chances are of selling something.” You delve into the spectrum of introversion which can include introverts who are kind of loud. “I wanted to specifically write a book that did not have the word quiet in the title. I didn’t want to say that the only kinds of introverts that exist are quiet, because I think that we so often minimize all introverts to one characteristic of quiet. And then also maybe crying in the corner, which I’ll do later, so you know – it’s probably pretty accurate. I could do an entire book on this and that’s the loud introvert. I think that so many introverts get really loud and passionate and excited when they’re talking about something that they care about. And I’m sure you’ve seen this too, when you’ve seen introverts that you’ve worked with, especially young introverts, when they finally have a voice.” Photo Credit: Mercedes Zapata Visit Website

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